One of the first things everyone notices about Easy Does It Foaming Cleanser is the lovely, light apple aroma. This may sound strange, but that yummy smell doesn’t come from fragrance! It is actually the natural, delicious smell of the beneficial beauty oil, apple seed oil. Unlike “fragrance” which indicates anything added to a product purely for the scent, apple seed oil has many direct benefits to the skin.

Photo by Irene Suchocki via etsy.

Apple seed oil softens, protects, hydrates and nourishes the skin and hair and is prized for its ability to help promote skin renewal and to increase collagen synthesis. Cold pressed from dried apple seeds, apple seed oil is rich in essential fatty acids, which help to restore normal skin barrier function, calm inflammation and condition the hair and skin. Apple seeds are jam packed with vitamins and minerals, including phosphorus, potassium, magnesium, calcium and iron. And if that weren’t enough, apple seed oil contains a high amount of natural sulfur, used for centuries to treat acne, psoriasis and other skin conditions. Your body requires sulfur to manufacture collagen, which keeps your skin elastic and young-looking. Wow. Maybe we should say an apple a day keeps the wrinkles away! It also gives strength and shine to hair and may help to plump hair, making it look fuller and healthier. Is there anything this little powerhouse oil can’t do?

We couldn’t find a more effective, luxurious ingredient for Easy Does It Foaming Cleanser. With the added bonus of smelling delicious!